Disclosure Policy

This Disclosure Policy is valid from the 5th of December 2009.


The content on this website is personally written by myself as the website owner, except where specified under the 'Your' sections where content is written by our visitors. To learn more about me personally and why I built this site please Click Here.

Compensation for Product Endorsements

Whilst I built this site primarily to help those in need, this website is a commercial enterprise and is my own business. I do receive financial compensation when you purchase some products that are featured on this website, but I am not compensated to provide opinions on the products or services offered for sale here. I seek out products that I think will be of value to my site visitors and provide a link so that my visitors may purchase the product, if they so desire. I have not necessarily used or tested each product.

Product Claims

The views and opinions expressed on this website are purely my own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question. Any product claim, statistic, quote, or other representation about a product or service that is featured on this site has been received from the manufacturer or the provider of the product.

Third Party Advertisements

Compensation may also be received from third party advertisements such as Google Ads and Infolinks. Google Ads and are clearly identified as such on each page that they are displayed. Infolinks are the double underlined links found within the content of the site (if used) and will pop-up a box clearly identifying it as such. This website receives a small compensation when a visitor clicks on these advertisement links.

I also have several affiliate merchants whose products are featured on this site. If you click on an ad banner, product link or text link and buy something from one of these merchants, I receive a small commission in return. None of these companies pays me in any other way. The compensation received will never influence the content, topics or articles found on this site and I will never recommend anything on this site simply because I am paid commission to do so. I have found these products whilst researching pet loss or whilst seeking pet bereavement products for my own use and will only recommend those products which I personally have been impressed with and which I think will be of value to my visitors.

You are of course perfectly able to buy these products directly yourself but if you have found this site helpful and would like to support us please use the links contained within the site to access these products.

I do not accept paid advertising to display banners or text links by other companies.